Marketing Strategy

Whatever business you may be in, you must recognize that you’re in the business of marketing! You need to solve a problem and the best way to communicate that is through marketing.

Do you know why your business isn’t growing as it should? It all lies in the marketing. You also cannot dive right into marketing without an effective marketing strategy. Getting ahead of your competition requires a great product and great marketing. Outsource Virtual Marketing comes over to your premises, has an interactive session with your business, gets a feel of your business and comes up with an industry changing marketing strategy for your organization.

Most companies usually decide to walk the whole journey with us which includes implementing the marketing strategy from scratch to astronomical growth of your company.

This is how we do it.

  1. We have a meeting to come up with marketing goals.

  2. We create buyer personas

  3. We study patterns and characteristics of your ideal customer.

  4. We create an avatar of your ideal customer

  5. We segment your customers according to behavior, demographics, geographic location and psychographic variables

  6. We come up with a target market for your business

  7. We come up with an integrated marketing communication plan for your business.

  8. We come up with Objectives and Key Results (OKRs) and ways of measuring

  9. (Optional) We walk the journey with you from the beginning